Hi, I'm Westin Smith
I specialize in many forms of content creation and marketing:
Video / Motion Graphics
Graphic Design
Social Media / Content Writing
Please contact me with further inquiries and view my sample work below.
801.513.6045
Experience
Director of Marketing
UVU Marketing Dept.,
The Shaduf Institute
2020-2022
Promoted marketing research through means of content and social media, directed a team of student content creators, and monetized/productized this research through books, online courses, software, and marketing tools.
Audio/Visual Specialist
Morinda
2017-2020
Created a wide array of visual assets to be used for social media, trainings, and large global events.
Made stylistic decisions of various product lines in colors, photos, models, and videos.
Branding Producer
doTERRA
2013-2017
Enhanced a variety of brands by creating assets to be used in large events and on social media.
Created engaging training videos that corresponded to many different product lines in different global markets.
Education
Marketing Manager over Content and Social Media
The Investor's Edge
2023-Present
Manage the visual brand and creative distribution of marketing material. Track social media engagement across all platforms to generate leads for the sales team. Keep reports and track projections of the progress of our various campaigns.
BS in Digital Media
Utah Valley University
2009-2013
Skills & Strengths
"There is nothing noble in being superior to your fellow man; true nobility is being superior to your former self."
-Ernest Hemingway
Visual Storytelling
With an eye for aesthetic, and
the required technical skills of
Video/Photo/Design, I am able to effectively communicate a business's core message to its target demographic.
Data and Research
Investing a little time and money up front to gather relevant data via marketing surveys and analysis can pay off exponentially in the end.
Communication
The ability to concisely pitch ideas and explain the logic behind my decisions is profoundly important when meeting about marketing pursuits and strategies.
Marketing Manager at:
The Investor's Edge helps people get educated and receive funding for real estate investments.
Reporting & Analytics
Tracking goals, lead gen, keywords, and revenue on social channels
by means of the following software:
